We Are Derooted : 2016

Located in Toronto’s cultural Kensington Market, Derooted delivers innovative creative solutions from the ground up specializing in fresh concept-driven Immersive Experiences.

Our process follows the path of strategic creative process, from the implementation of mass campaigns and ending at the intersection of fresh innovative experiential design and executions.

Since the early days of our conception, we have pushed the boundaries of technology widely available to us in creating the bridge between the creative and technological scientific advancements. If you can imagine it, we can build it. We incorporate a broad range of hardware, electronics and technology to create custom digital environments, of virtually any shape or scale, that not only set our clients apart, but also fundamentally transform how brands engage with and impact their audiences. Design and technology should help empower and amplify those messages, taking brands to new, often unexplored, places. We work with you to conceive of what could be; as a result, our ongoing relationships with our clients are not because they need us, but because they can’t live without us. Dare to imagine!

We are Derooted, Industry leaders in 3D Projection mapping, Immersive Experiences & dynamic environments.

Projection Mapping, also known as video mapping and spatial augmented reality is a projection technology used to turn objects into display surface for video projection.

These surfaces can range from complex industrial landscapes to small indoor sets and sculptures.

The projected images Alter form, space and 3D prospective to create visual illusions. There are four different methods of projection mapping.

Video Jockeying
Used during live performances to emphasize in stage choreography.

Theatrical Projection
Used so visuals like environments and atmospheric effects can be queued on demand or choreographed to stage action.

Static / Interactive
Used to alter the perception of fixed objects, sculptures, wall designs or set designs.

Video Projection
A long segmented show presented as a single fluid video rather than controlled live and the backdrop acts as a complex screen. The projected images alter the perception of that object.

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